The Nation Brand Staying Power Captured Through Consistency and Visibility: Nigeria and South Africa – Wealth of Opportunities in Collaboration

By Alex Eyengho*, President of the Association of Nollywood Core Producers, ANCOP

The most important aspects of nation branding is ensuring consistency in the marketing initiatives and a visible presence in order to keep the brand top-of-the-mind of the targeted audience. I have observed with interest in the recent past that Brand South Africa has undertaken a number of initiatives aimed at…

Brand South Africa welcomes new Chief Marketing Officer

Brand South Africa’s CEO Mr Kingsley Makhubela today announced the appointment of Mrs Linda Sangaret as Chief Marketing Officer

Brand South Africa’s (http://www.BrandSouthAfrica.com) CEO Mr Kingsley Makhubela today announced the appointment of Mrs Linda Sangaret as Chief Marketing Officer of the country’s official marketing and reputation management agency. Mrs Sangaret has recently concluded a decade long tenure as South African Tourism’s Country Manager in France.  During this time, she…

Africa Global Business Forum 2015: A Participants’ View – by Mr. Manabile Shogole, South Africa’s Consul-General in Dubai

The 17-18th November 2015 brought together (in Dubai) some African Heads of State and Government, as well as the captains of industry that have operations in the African continent; the occasion was the third iteration of the Africa Global Business Forum (AGBF-2015). The forum (a brainchild of the Dubai Chamber…

How do Peer Africans View South Africa and South Africans

South Africans may have to learn how to listen more carefully to the advice of local partners, advisors, or friends

Brand South Africa’s research (http://www.BrandSouthAfrica.com) into the country’s exposure to peer African markets from a business, government, and civil- society/cultural point of view finds that the country’s corporate brands (both private and parastatals) have played, and will continue to play, a crucial role in carrying the nation’s flag across the…

Media Tour Advisory: Forum on China-Africa Cooperation (FOCAC) 2015

FOCAC will be hosted by South Africa from 3-5 December 2015

Brand South Africa (http://www.BrandSouthAfrica.com) in collaboration with the Department of International Relations and Cooperation (DIRCO) and other partners, will profile various areas of South Africa’s competitiveness to both Chinese and African media ahead of the Forum for China-Africa Co-operation.  FOCAC will be hosted by South Africa from 3-5 December 2015. As…

Opinion piece: Kenya and South Africa in the arts

By Ms Zukiswa Wanner, South African journalist and novelist.

A fair share of both of South Africa and Kenya’s taxes come from artists. Beyond artists themselves, there are also many people who may not be artists but are employed because of art be they curators, printers, publishers, instrumentalists and even weavers. As part of my research for the presentation,…

Brand Africa to Announce the Africa’s Top 100 Most Admired and Most Valuable Brands at the 4th Annual Brand Africa 100: Africa’s Best Brands Gala in Johannesburg on 22 October 2015

The scope and sample countries have been vastly expanded from a base of 8 countries in the past years to 22 countries covering every leading African economy

Brand Africa (www.brandafrica.org) is to release its highly anticipated 4th Brand Africa 100:  Africa’s Best Brands rankings of the Top 100 Most Admired and Most Valuable brands in Africa at a Gala event at Sandton Convention Center on 22 October 2015.  The rankings, first launched in 2011 at the second…

South Africa retains ranking in 2015 Ibrahim Index of African Governance

South Africa has retained its rank of 4 of 54 countries assessed in the Index

South Africa has retained its position in the 2015 Ibrahim Index on Africa Governance. In the 2015 Index, South Africa has retained its rank of 4 of 54 countries assessed in the Index. This follows South Africa’s improved performance in the 2015/16 World Economic Forum’s annual Global Competitiveness Index which…

South Africa Rises 7 Places in Annual WEF Global Competitiveness Index

Brand South Africa (http://www.brandsouthafrica.com) today welcomed the 2015/16 results of the World Economic Forum’s annual Global Competitiveness Index which sees South Africa rise seven places from 56 to 49 of 140 countries. Speaking about South Africa’s significantly improved performance in the Global Competitiveness Index, Brand South Africa’s CEO Kingsley Makhubela…